The Last Podcast Opinionated Web 2.0 News and Commentary

Last Word on Rankings

From Doc Searls:

I’m just me, dude, not a number. Bloggers are people, not institutions.

But they don’t have to be. I bet, with some creativity, we could turn blogs from individuals to institutions…

Louis – You are right. I am afraid in some cases, that has already happened… but those bloggers have become employees at institutions.